Welcome to Mooi, a Dutch brand where design is born at the intersection of fantasy and craftsmanship, where every piece of furniture is a story of love for experimentation and the pursuit of the unique.
In 2001, designer Marcel Wanders and businessman Casper Vissers, tired of boring interiors, joined forces to breathe fresh air into the world of furniture. Thus was born Mooi, a brand that breathes soul into design and transforms the ordinary into the extraordinary.
The secret to Mooi's success lies in its rejection of templates. Here you won't find ordinary wood and leather. Mooi's art is in the use of unusual materials, whether it's transparent acrylic, shimmering textiles, or even porcelain. Innovative technologies that can turn metal into cobwebs and plastic into alluring depths become tools for creating the impossible.
Behind every piece of furniture is the talent of renowned designers such as Ross Lovegrove, Maarten Baas, and founder Marcel Wanders himself. Their masterpieces, whether they're giraffe chandeliers hanging from the ceiling or “burnt” baroque-style chairs, are a challenge to the ordinary, an invitation to play, to see the familiar in a new way.
Mooi collections are stories told in objects. Hana is weightless lamps, floating in the air like glowing flowers. The Smoke chair, created by Marcel Wanders from transparent polycarbonate, seems to dissolve into the air, turning into a ghostly haze, but at the same time remaining an amazingly comfortable haven for dreamers. Each collection is a journey into the unexpected, a challenge to stereotypes, and a triumph of beauty.
It is impossible not to mention the iconic models that have become symbols of Mooi. The Random Chandelier chandelier is the embodiment of chaos, subordinated to a brilliant idea, where each glowing element lives its own life, creating a unique composition. And the Rabbit Lamp with a rabbit lampshade that will make any guest smile.
Mooi is a philosophy of courage, freedom, and love of life. It is an invitation not to be afraid to experiment, to fill your home with objects that will not be just furniture, but a reflection of your individuality, your own Mooi.
